Does BBC know how to revive Top Gear after losing 'secret sauce'?

Road Cars

The BBC had finally found the right recipe for Top Gear when Andrew Flintoff's accident shut down production and now it has announced that it won't return for the foreseeable future. It sounds more like the Corporation doesn't know how to bring it back, says Andrew Frankel

Top Gear line up of Freddie Flintoff with Paddy McGuinness and Chris Harris

Top Gear's latest line-up looked to have returned the show to success

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Andrew Frankel

So that’s it. It’s taken the BBC almost a year and cost it (not the taxpayer) a £9 million pay out, but the decision has been taken. Top Gear, surely the most enduringly successful car show in history, is being ‘rested’. It won’t be back for the foreseeable future.

I do not know the reasoning behind the decision, but the fact that one of its presenters suffered life-changing injuries 17 years after another had faced life-threatening injuries both while filming for the programme was clearly the catalyst.

However, it’s a decision that makes no sense. While I think I have a decent understanding of how Andrew Flintoff’s accident came to pass, I wasn’t there and am not about to point fingers as a result. Was it a smart idea for him to be in a three-wheeled car, on a track, making it perform for the camera without wearing a helmet? If looked at in terms of risk to reward, it seems staggering they even thought about it. But if we are agreed it was not a great idea, who is to blame? The BBC for failing to look after its talent, or the talent who is an established star, a highly intelligent grown-up and more capable of making his feelings felt, for not saying, ‘don’t fancy this.’?

The impression is that the BBC doesn’t know how to bring Top Gear back

Then again over the years I’ve done things in pursuit of this job I should have never considered either because I was scared of saying no, was caught up in the moment or because I thought that – at the time – it was a risk worth taking. There were times when luck alone saved me from my own stupid bloody decisions.

But none of this explains why Top Gear’s been canned. It didn’t stop after Richard Hammond’s dragster crash in 2006 despite it having even more serious potential consequences, and it’s hard to see who benefits from killing it now.

It’s not the BBC for whom ‘TG’ as it’s known has been a reliable earner for decades; it’s not the audience who for one reason or another enjoy watching middle aged men clown around in cars, and it’s not the presenters, though the Corporation says it’s working with all of them on separate projects.

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I should declare an interest here. Chris Harris is a friend and anyone reading this who knows that might understandably be concluding that my views reflect his, or that they’ve been informed by stuff he’s said to me in private. So, and for the record, they don’t, not least because he’s a friend and I’d never put him in that position. I have genuinely no idea whether he thinks TG should be put out to pasture or revived, because I’ve not asked him the question.

But my view is that a decision which appears to leave all parties on the losing side is a bad decision. It gives the impression, at least to me, not so much that the BBC doesn’t want to bring TG back – for clearly but for Flintoff’s crash it would still be in production – but that it doesn’t know how. And that, I suspect is what lies at the crux of the matter.

Let’s not forget that we’ve been here before. After Clarkson, Hammond and May left, Top Gear was relaunched in 2016 with a show presented by a dizzying array of highly variable talent led by Chris Evans. And because he was almost indescribably awful in that role, the show tanked. One by one the talent either left, was redeployed or simply not used again until Harris alone remained. He was then teamed with Flintoff and Paddy McGuinness and they found a successful way to do TG, as had Clarkson and Co after the William Woollard era ran out of puff. And it’s only my opinion, but having steered the show through the most difficult of times – presenting either outdoors or without an audience or both during Covid – these three were still getting better when Flintoff had his accident.

Chris Evans in Reliant Robin for Top Gear

Chris Evans’ appointment was an obvious mis-step

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So perhaps no one can face going through that process again. Or perhaps no one knows how to. For every successful era of TG has had a producer back stage who’s been the secret sauce in the recipe: a person everyone else looked up to, who held it all together and made it happen. In the Clarkson era is was a bloke called Andy Wilman, in the Harris, Flintoff, McGuinness era it was a lady called Clare Pizey. It is any coincidence this announcement comes just weeks after Pizey’s own announcement that she was leaving the BBC? Again, I don’t know, but what I do know is that the role she played in TG as it is (or was) today, was absolutely pivotal.

Maybe then, they’ve just run out of ideas, which is a pretty damning thought when it comes to one of the BBC’s best earners.

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But it’s all very well to sit on the sidelines and carp. The more difficult question, perhaps the one to which the BBC appears unable to find a convincing answer, is what should the programme be, if ever it were to be brought back. Well for a start it has finally to be safe for those in front of the cameras. I simply don’t buy the line that the danger is all part of the show. These are clever people and this is showbusiness – it can be and frequently is made to look far more dangerous than it actually is.

As for the presenters, the BBC should learn from history, which reveals with great clarity that the only people who really work for TG in the long term are people who know and love cars. Specifically, Clarkson, Hammond, May and Harris. McGuinness and Flintoff were fine, but without Harris anchoring both, there’d have been no authority, no credibility and, therefore, no show. If you think about it, it’s really not that surprising. So unless any of the main men can be talked back, it is their replacements that need to be found. Do that, and everything else is detail.

For myself I don’t believe for a moment that Top Gear is gone for good. The BBC will bring it back because ultimately there’s too much money to be made for it not to. Indeed the biggest threat to the programme right now some other series coming along and occupying the now conveniently vacated space. Will that happen? I don’t know. Will there be meetings in production company board rooms happening right now to see how it might? You can bet your life on it.