1980s at Motor Sport magazine

“The Magazine that gave its name to the Sport” becomes the tad more pompous  “AUTHORITATIVE VOICE OF THE SPORT”

 

(1) in January 1986 (Mr Tee’s idea) – as the cover stripes bid adieu. Sell lines pop up for the first time on the cover as the ‘new look’ is launched… softly. “F1 Title Clincher: Williams – Champion Constructor” is the enticing draw

 

(2, Header, Right)… December again shows a heavily clad WB on the way to Brighton, here driving a 1903 20hp Berliet. Inside, Alan Henry increasingly shares the F1 load with DSJ, but the text-heavy, picture-light page layout remains endearingly familiar. Readers continue to flick from the back to the front as Motor Sport remains the place to buy classics and racers, while the display ads maintain a tradition for dry wit. As for carphones

 

(3), whatever next? Motor Sport remains on the cutting edge.