ExCel Formula 1 Exhibition to focus on British talent
Interactive F1 Exhibition will open in London this August
The Formula 1 Exhibition, an official show which has proven popular with fans around the world, is coming to London for the first time next month.
The exhibition will open its doors on August 23 at ExCel in the capital’s Docklands, following its visits to Madrid, Vienna and Toronto in the past year.
The London show will be themed around a homage to the British Grand Prix through a collaboration with the Silverstone Museum. Among the features will be simulators for visitors to try, an archive exhibit of unseen photographs, films, artefacts and interviews, and a design lab dedicated to technical advances in F1. The charred remains of Romain Grosjean’s Haas VF-20 from his famously fiery 2020 crash in the Bahrain GP will be on show, while an immersive cinematic experience dubbed ‘The Pit Wall’ promises to offer fresh views of some of F1’s greatest moments.
“It’s fitting to bring The Formula 1 Exhibition to the UK and pay tribute to the British teams, drivers and personalities who have etched themselves into F1 history,” said Emily Prazer, F1’s chief commercial officer. “The Formula 1 Exhibition has been incredibly popular since its launch in Madrid, and successful runs in Vienna and Toronto prove that it is a great way to engage with hardcore fans and new audiences, while extending F1’s reach beyond the race track. London is one of the most cultural, vibrant cities in the world, and we look forward to welcoming visitors from around the world to the show.”
“Each show recognises the national heritage of its host location,” said lead curator and producer Timothy Harvey, “and as Britain is the home of racing this will be a special show. There’s some fantastic additions coming to the London space, including incredible cars.